'Just make sure I’m not going to prison.'

It’s a quote that sums up how many business owners view accounting, but there’s a lot more to it than ticking boxes and paying tax.

So what's the key difference between compliance and advisory? And why could moving from one to the other be the most important shift you make in your business?

In this Business Success Conversation, Michael and Adam from Carthy Accountants explore the key difference between compliance and advisory.

So what is compliance?

Compliance, to us, is the bread-and-butter stuff of accounting. It’s what HMRC makes you do: your tax returns, accounts, PAYE. It’s about keeping you legal.

It’s a necessary requirement for being in business, but for some business owners, it stops there.
They’re focused purely on staying out of trouble.
That’s fair. But it’s limited.

In fact, 60% of limited companies in the UK don’t even use an accountant, they just file what’s needed and hope for the best.

What is advisory?

Advisory is help and support.

It’s about being a co-pilot, not just a bookkeeper. It’s about:

• Understanding your goals
• Helping you make better decisions
• Supporting you through growth, change, and tough choices

Running a business can be lonely. You’re wearing 10 hats and making constant decisions. An advisory accountant helps take some of that weight off by offering insight, clarity, and partnership.

Why it’s not just about the numbers

We often ask clients to bring their partner to meetings. If we can get their partner to understand the journey, everything gets easier.

Advisory is holistic. It considers your business and your life.

It's not just about deadlines, it's about direction.

Get the Business You Want

Compliance might keep you legal, but advisory helps you grow.

If you’re ready to stop ticking boxes and start building something more strategic, we’re ready to talk.

Get in touch today and find out what true support looks like.